with Shay

The show where we look behind the scenes of why and how leaders are making an impact and how you can too.

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Transforming your business reach

with Shay Wheat, CEO, Grace & Ease Productions
and Jevon Wooden, CEO Brightmind Consulting Group

I am excited to bring you this week’s episode of Creating Powerful Impact! I have had the privilege of working with Rachel already, and let me tell you, you do not want to miss this episode.
In today’s episode, Rachel will be revealing the key to achieving higher event attendance through impactful messaging.
Don’t miss out on this opportunity to gain valuable insights and strategies for nurturing leads through tailored content. Join us for a game-changing discussion with Rachel Allen.
In this episode, you will be able to:
  • Mastering effective copywriting boosts event success.
  • Implement winning event copywriting strategies for impact.
  • Build a robust content infrastructure for event success.
  • Tailor content to nurture leads for event growth.
  • Align copywriting strategy with revenue goals for success.
The key moments in this episode are:
2:53 – Importance of Copywriting for High-level Businesses
16:36 – Infusing Humanity into AI
20:29 – Overcoming Entrepreneurial Challenges
Rachel Allen, the owner of Bolt from the Blue Copywriting, is a wordsmith extraordinaire with a knack for making words translate into tangible results. Her expertise spans across various industries, from accounting to astrology, and her impactful copy has been instrumental in successful launches and even earning a client an MBE.
Rachel’s insight into the power of tailored content for nurturing leads and driving impactful communication is unparalleled. Her strategic approach and content infrastructure mapping have helped countless businesses establish a strong online presence, connecting with their audience on a deeper level. With a focus on making every word count, Rachel brings a unique blend of creativity and strategy to the world of copywriting, setting the stage for increased event conversions and impactful business communication.
Connect with Rachel:

Think you’d be a great guest on the show? Apply HERE.

Want to learn more about Shay and her work? 

Check out Grace and Ease Productions at

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On the Creating Powerful Impact podcast, your host, Shay Wheat, Certified Event Producer™, Founder & CEO of Grace and Ease Productions, Inc. talks with coaches, experts, and thought leaders that are creating a wave of change with the work they do in the world. She believes that everyone has a unique message that can positively impact the world and we deserve to hear their stories. #creatingpowerfulimpact