You’ve built the offer. You’ve done the work.
But when it’s time to invite people in, something shifts.
The energy dips, the clarity blurs, and the “yes” doesn’t come.
Let’s fix that.
Join us for this free training where you’ll discover how to turn your message into a high-converting, belief-driven masterclass, without pressure, scripts, or sales gymnastics.
You’ve already created transformation.
You’ve delivered real results.
But your audience still isn’t saying yes.
That’s exactly what The Enrollment Moment™ framework is built to solve and you’ll experience it live inside this masterclass.
You tweak your slides, change your CTA, add more “value.”
You follow the webinar formulas and hope this time it’ll land.
But here’s the truth most strategies miss:
People don’t buy because they understand your content.
They buy because they believe the transformation is possible . . . for them.
If your sessions have felt like great teaching but flat conversions, the issue isn’t your offer.
It’s the structure that’s guiding the moment.
The good news?
That structure can be designed. Intentionally.
In this masterclass, we’ll show you how to move your audience through the five internal belief shifts that lead to a grounded “yes.”
No more over-teaching.
No more throwing value at the wall.
Just a clear, human-centered framework that works, because it’s built on how people actually make decisions.
(and how to shift from over-teaching to enrollment-ready without doing more)
(so your session builds trust, guides belief, and leads naturally to the offer)
(so that your audience can make empowered decisions without pressure)
. . . but they’re not becoming clients
. . . but making the pitch still feels uncomfortable or unclear
. . . but still hearing crickets at the end of your sessions
. . . and consistently leads to aligned enrollments
Your audience doesn’t need more content.
They need a safe decision!
We’re not in a content crisis.
We’re in a trust recession.
Your audience isn’t looking for more information.
They’re looking for a moment of clarity a moment where they feel safe enough to move forward.
When your session is structured with belief in mind, your audience doesn’t just feel inspired. They feel ready.
That’s what The Enrollment Moment™ Masterclass is here to help you create.
This isn’t a recycled webinar template or a generic funnel map.
This is the Enrollment Moment™, Shay’s proven, belief-first framework that’s helped coaches and transformational leaders go from scared to selling… to sold out.
You’ll learn how to craft a masterclass that aligns with your energy and your ethics – and still converts.
Because when your session is designed for enrollment…
It doesn’t feel like selling.
It feels like service.
It feels like power.
It feels like you.
Space is limited to keep this
experience interactive and personalized.
Shay Wheat is the founder of Grace & Ease Productions and the creator of The Enrollment Moment™.
With over a decade producing 7-figure events for transformational leaders — including Lisa Nichols — Shay now helps emerging coaches, authors, speakers and leaders craft enrollment-ready masterclasses that feel authentic and convert with ease.
She blends soulful strategy, belief psychology, and live event mastery to help you stop guessing… and start enrolling.
You’ll want to try to attend live.
What we’re sharing in this masterclass isn’t fluff.
It’s the actual structure behind The Enrollment Moment™, our done-for-you system that helps you build a conversion-ready session from your voice and brilliance.
This is your opportunity to experience that structure live.
To understand why it works, how to apply it, and whether it’s the missing piece in your enrollment flow.
Join us for this free, live experience.
Come for the clarity. Stay for the shift.
Plus . . . we are giving a bonus gift for those that attend live and stay until the end.
But we get it . . so we’ll send all registrants a replay of the session, but you do need to register to receive it.
Absolutely! This is perfect for beginners, to get you started successfully and seasoned pros who want to refine their strategy and approach.
Yes! Our focus is on messaging and strategy, not on complex tech issues. You’ll walk away with actionable steps that simplify your process.
Wonderful! Let’s connect. Just sent an email to the team at team@shaywheat.com, and let us support you.
If you’re ready to deliver a session that reflects who you are and that actually enrolls the right people into your work, this is your moment.
This is more than a masterclass—it’s your first experience of The Enrollment Moment™. You’ll walk away knowing what works, why it works, and how to lead your audience there with clarity and confidence.
She brings incredible insight and expertise to events that uplevel them so the entire team feels supported and confident.
We hired her to help manage and plan our first big event with over 200 attendees. She’s a master at what she does and I don’t think we could have done it without her. Our team loved working with her too, and it’s always great to work with people you like.
Grace & Ease made this day seamless for me and for my team, as we support 150 entrepreneurs. I know we changed lives today. I can’t recommend Shay Wheat and her team enough.
Even if you are starting out and have the opportunity to work with her through her ”Powerful Event Process” or are ready to go BIG and have her run your event… She is WORTH it!!! I am so grateful that Shay took us on as her client and I look forward to a continued relationship with her in the future.
She thinks of every detail and handles all the logistics . . . which allows us to be fully present with our audience and rock our event.
to handle all of the moving parts to create an incredibly successful, connected, intimate, and beautiful experience, not only was it an amazing experience for me and my team, but it was an amazing experience for all of our attendees. I don’t think, I’ll ever work with another event producer, other than Shay Wheat.
I am so grateful and true pleasure of working with Shay Wheat and her amazing, amazing team. I absolutely could not have done it without her, because every week leading up to the event, we had meetings to cover every single important detail to make it as successful as it was We exceed over a half-million dollars, but beyond the money is about how I’m able to make a much bigger difference for people. Thank you so much Shay, for everything you did for me, and for my team, to help us and hold us accountable to every detail, even when I was in break-down. I love you so much and I can’t wait for our next event together.
At Grace & Ease Productions, Inc., we don’t just produce events—we build scalable business ecosystems that convert.
We partner with coaches, consultants, and expert entrepreneurs to design conversion-driven events that don’t just fill the room—they fuel your next level of growth. Whether you’re hosting a three-day virtual experience, a high-ticket webinar, or a luxurious in-person retreat, we start with your offer and reverse-engineer every element to generate trust, community, and predictable revenue.Led by Certified Event Producers™, our team delivers more than logistics—we bring strategy, structure, and soul to every event. From mapping the client journey to optimizing the revenue plan, we help you create transformational experiences that not only feel effortless but are rooted in intentional, measurable outcomes.
This isn’t event planning. This is business acceleration, done with grace and ease.
Our work has helped clients:
Generate over $35 million in revenue
Welcome more than 4,400 new clients
Impact the lives of 35,000+ attendees
Create consistent 6- and 7-figure event outcomes without team burnout or launch chaos
When you work with us, you’re locking arms with experts who see the big picture and the fine details. We help you craft events that extend beyond the stage—fueling retention, community, and long-term growth
