with Shay

The show where we look behind the scenes of why and how leaders are making an impact and how you can too.

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How to craft impactful marketing strategy

with Shay Wheat, CEO, Grace & Ease Productions
with Erin Marcus, Founder & CEO of Conquer Your Business

Ever felt trapped in the whirlwind of marketing missteps?

Erin Marcus, the powerhouse behind Conquer Your Business, joins me, Shay Wheat, to cut through the chaos and hand you the map to navigate the marketing maze on Creating Powerful Impact podcast.

We tackle the “random acts of marketing” syndrome and lay out how a cohesive strategy can transform your erratic efforts into a client-winning machine. Erin’s no-nonsense guidance isn’t about copying someone else’s success story; it’s about crafting a narrative that’s uniquely yours.

Tune in for an episode that doesn’t just talk shop but revamps the way you approach your marketing game.

Scaling a venture is no small feat, and it’s here that many entrepreneurs meet their match.

But fear not, as Erin and I dissect the art of letting go to grow. From surrendering the minutiae to embracing your role as a visionary leader, we share the secret ingredients that can expand your business beyond the one-person-show.

The conversation also ventures into the digital realm, weighing the pros and cons of AI in customer relations. It’s a peek behind the curtain of business growth, where every entrepreneur is an asset, not just the architect.

It’s more than just business; it’s about the choices that carve the path to a life you’re eager to lead.

Erin’s stories are a testament to the power within to foster change and chase after the success you define.

It’s not just an episode; it’s a battle cry for entrepreneurs ready to take charge and shape their destiny. Join us for a journey to empowerment, and leave with the conviction to make your mark, one decision at a time.

Key Moments

2:50 Random Acts of Marketing and Business

21:11 The Power of Original Content

33:49 Personal Responsibility in Business and Life

Connect with Erin:

Ebook connect as a human 1st

Think you’d be a great guest on the show? Apply HERE.

Want to learn more about Shay and her work? 

Check out Grace and Ease Productions at

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On the Creating Powerful Impact podcast, your host, Shay Wheat, Certified Event Producerâ„¢, Founder & CEO of Grace and Ease Productions, Inc. talks with coaches, experts, and thought leaders that are creating a wave of change with the work they do in the world. She believes that everyone has a unique message that can positively impact the world and we deserve to hear their stories. #creatingpowerfulimpact